Author Archives | Asi

Asi - who has written 16 posts on Green Guys Global.

Asi is creative strategist at Poke and is interested in green marketing and campaigns.

Meet the green creature

Posted on 12 December 2008

If you’re regular readers of this blog (and/or of the GGirlsG) you’re probably beyond the ‘7 easy steps to save the planet’ stage in your life, but I still want to tell you about the lovely newly redesigned Do The Green Thing because I think that these guys (as well as The Nag which I [...]

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The name is Green. Graverson Green

Posted on 17 November 2008

Dirty Old Coal is back on the agenda. Due to public and goverments’ panic around soaring oil prices (which seem to be on the decline again), there are plans the world over for more coal-fired power plants: India has plans to build another 73 coal plants in the next 10 years. There are plans to [...]

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Better Search with Eco-Search

Posted on 18 June 2008

I just stumbled upon this lovely EcoSearch. These guys re-skinned google and created a nonprofit search that raises money for other environmentally nonprofits.

Users search on EcoSearch.org, just as they would on any other search engine. The results come straight from Google, but here’s the cool thing – they donate all of the profits from their [...]

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Canvass Your MP campaign kick off

Posted on 10 June 2008

This is probably the fastest campaign ever.
A bunch of 10 strangers met for couple of hours, came up with some solid ideas, exchanged few emails and after only a week(!), a simple, single-minded and hopefully effective campaign was born!

Well done to all people involved.
The Canvass Your MP campaign aims to encourage members of the public [...]

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Canvass Your MP – campaign in the making

Posted on 06 June 2008

Last week John invited me and Dave to a meeting at the office of Steve Webb, the Lib Dem spokeperson for the environment together with few other really interesting bloggers. Steve wanted our help with ideas on how to best utilise social media for influencing the political process of the Climate Change Bill.
The UK has [...]

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Imagine

Posted on 28 April 2008

This video made my day. It’s small, it’s real, it’s brilliant.
It’s a great example of how media is changing from something through which to disperse information to becoming a tool for (collective) action. It’s a little long, but worth the patience.
“As citizens and as consumers, we may not be able to wield a great deal [...]

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In Case You Missed It

Posted on 22 January 2008

The best piece of environmental marketing communications to date (IMHO…)

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Applied Green by Russell Davies

Posted on 10 January 2008

A must read for everyone interested in green marketing is Russell Davies’ presentation at Applied Green that took place last year. Russell is the big daddy of planners and communications strategists in the UK as well as globally. He brilliantly discusses potential routes to reinvent consumer capitalism, a cultural and economic phenomena/reality that has [...]

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Vampire Energy Costing Us $3 Billion A Year!

Posted on 21 December 2007

Good Magazine has a great graphic depicting the economic implications of leaving appliances plugged in for an entire year. We all know that a minuscule amount of energy is being consumed just by leaving a device plugged in – but, an average consumer with a reasonable electronics collection will waste around $300 leaving all those [...]

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Plumen: Beautiful Energy Efficient Light Bulbs

Posted on 20 December 2007

Ever asked yourself why what you can call ‘green aesthetics’ are so unimaginative? Best case in point is energy-efficient light bulbs – why are they so generically bad looking?

Well, not any more thanks to Hulger Design that decided to marry beauty, personality and low-energy light bulbs in their Plumen Project. And the result is simply [...]

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Video Content

Lord Monckton rap battles Al Gore – Climate-Gate?

The latest episode of Hip Hop News Parody show ‘Rap News’ deals with the lead up to potentially historic Climate Change meeting in Copenhagen, 7th December. Your host Robert Foster brings notorious figures from both sides of the debate together in the studio to have it out. Lord Christopher Monckton, the hereditary peer from Great Britain, finally gets the chance to pour his barrage of climate change skepticism all over IPPC darling, Al Gore. Who will win, and who will be rap battled into the ground to eat logic dust? Find out here on Juice Media’s Rap News.

Hugo Farrant

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