Dirty Old Coal is back on the agenda. Due to public and goverments’ panic around soaring oil prices (which seem to be on the decline again), there are plans the world over for more coal-fired power plants: India has plans to build another 73 coal plants in the next 10 years. There are plans to [...]

I just stumbled upon this lovely EcoSearch. These guys re-skinned google and created a nonprofit search that raises money for other environmentally nonprofits.

Users search on EcoSearch.org, just as they would on any other search engine. The results come straight from Google, but here’s the cool thing - they donate all of the profits from their [...]

This is probably the fastest campaign ever.
A bunch of 10 strangers met for couple of hours, came up with some solid ideas, exchanged few emails and after only a week(!), a simple, single-minded and hopefully effective campaign was born!

Well done to all people involved.
The Canvass Your MP campaign aims to encourage members of the public [...]

Last week John invited me and Dave to a meeting at the office of Steve Webb, the Lib Dem spokeperson for the environment together with few other really interesting bloggers. Steve wanted our help with ideas on how to best utilise social media for influencing the political process of the Climate Change Bill.
The UK has [...]

This video made my day. It’s small, it’s real, it’s brilliant.
It’s a great example of how media is changing from something through which to disperse information to becoming a tool for (collective) action. It’s a little long, but worth the patience.
“As citizens and as consumers, we may not be able to wield a great deal [...]

The best piece of environmental marketing communications to date (IMHO…)

A must read for everyone interested in green marketing is Russell Davies’ presentation at Applied Green that took place last year. Russell is the big daddy of planners and communications strategists in the UK as well as globally. He brilliantly discusses potential routes to reinvent consumer capitalism, a cultural and economic phenomena/reality that has [...]

Good Magazine has a great graphic depicting the economic implications of leaving appliances plugged in for an entire year. We all know that a minuscule amount of energy is being consumed just by leaving a device plugged in - but, an average consumer with a reasonable electronics collection will waste around $300 leaving all those [...]

Ever asked yourself why what you can call ‘green aesthetics’ are so unimaginative? Best case in point is energy-efficient light bulbs - why are they so generically bad looking?

Well, not any more thanks to Hulger Design that decided to marry beauty, personality and low-energy light bulbs in their Plumen Project. And the result is simply [...]

This is a bit off the classic green campaign (more of an ethical/charity campaign) but i find it brilliant nevertheless.

We all do it every now and then: forget to lock our phone’s keypad and accidentally call the first person on our contact list. Usually some unlucky person by the name of Asi or Abigail (or [...]