Guerrilla marketing is one of the most effective methods available to small businesses and nonprofit organizations for increasing sales or expanding the reach of your cause. These unconventional techniques are designed to produce maximum results using minimal resources. Today, the Internet provides the best medium to use guerrilla marketing in fast and easy ways. The [...]

I run an online eco retail shop and am committed to helping the earth in whatever way I can. I firmly believe that we as individuals can all make a difference by making greener and more ethical choices. For me, saving energy is a priority because this will not only save money, but it will [...]

There is a ‘hot’ new green fabric in the news – convergence cotton. We at Rapanui were told of this innovation in green by a friend and factory owner and felt it was a story worth telling. The basic concept is regeneration; a farm that has used agro chemicals – cotton or otherwise is used [...]

K-12 students in Kenya, Paris, or San Diego all have one significant commonality: the environment. What Inconvenient Truth did for raising the bar on environmental education is, without a doubt, “global awareness?” I think whoever watches it, even if they don’t agree with the message, gets a clear picture of how different aspects of the [...]

If you are anything like me, you’ll have read a plethora of books about the impending climatic catastrophe were facing, and will have worked out the difference with this disaster story, is that is all backed up by science. Joy! It comes as no surprise then, that as consumers we’re getting angrier at those companies [...]

Picking a good carbon offset provider can be very tricky and usually can take some work. There are some generally accepted key principles that you want to keep in mind while picking an offset provider. Most large offset providers have third party verification, which is when an outside company verifies that the offset provider says [...]

Details of the open day provided by Simon Laman from Earthwatch: Date: Saturday 12th January, 10am – 1pm Venue: Earthwatch Oxford Offices, Prama House, 267 Banbury Road, Oxford OX2 7HT, UK This is intended for those of you who are new to Earthwatch, and/or have never been on an Earthwatch project before. You will be [...]

Here at e-photoframes, UK photo frame retailer with an ethical twist, we recently produced a shocking report on the response of the worlds airlines to climate change. They have a penchant for big boys’ toys jammed packed with high tech gadgets; They’re a by-word for safe travel and their concern for your well being is [...]

Only a few years ago, anyone working to raise awareness about climate change was doing just that: working to raise awareness. The challenge was primarily to convince people that climate change was happening, and that it was a problem to take seriously. One of the refreshing things about today’s climate is that this first challenge [...]

So, how do we help the environment without to think that we will lose some of our comfort and doing it without headaches? Simple! ENERGY/WATER SAVINGS: Turn off any light you do not use. Turn off all stand buy machines that you do not use at night (TV, computers for example). Use rechargeable batteries (you [...]