Hello.
I’m Asi and I’m really happy to be part of the Green Guys Global team. I’m a strategist at Poke and I will mostly write about green marketing stuff and tell you about really nice environmental campaigns.
In my first post here I’d like to tell you about something I’m personally involved with – the WWF Get on Board campaign to strengthen the UK Climate Change Bill.
The UK is leading the field by introducing legislation committing us to reduce our CO2 emissions by 2050, but the WWF along with many others are pressing for deeper cuts and clear targets. Poke have focused on one seemingly crazy omission from the calculation of CO2 emissions – namely that the emissions from international aviation and shipping are currently excluded from the calculations.
As aviation is the fastest growing source of UK emissions, it’s got to be bonkers to leave it out. We’re going to be making a rather large paper plane and boat to highlight this issue, and are hoping to take them from Gabriel’s Wharf where it will be exhibited for the whole weekend – 15th-18th November – to The Houses of Parliament – which should get some attention!
The people who sign the petition will have their names printed on the giant boat or plane so please go and sign up and tell your mama and sista and friends to support us as well.
We’ve been working with some lovely people who support the WWF and for celebrating my first post here, I’ll show you an exclusive outtakes/blooper video footage that will make you laugh…you can watch it here
November 9th, 2007 at 9:28 am
Hey Asi,
Its a great campaign and I am fully supporting it.
Aviation has to be tackled, some people think that off setting aviation is enough but I disagree. Reduction of personal and business flights is needed and of course we need to use local food rather than have it shipped or flown (?) in from another country. I know that this could affect some countries economy due to lack of exports of their products to other countries – however the planet should come before profit.
In addition to food I have also noticed a huge increase of cheap products on ebay (I look for 2nd hand items only on there and from the UK) that are from Hong Kong and China. Obviously these products need to be transported from there to the UK (or wherever the buyer is) and the true cost of a cheap product from these countries is higher carbon emmissions and a polluted planet.
I think that people need to be made aware of the true cost of having items that they buy whether food or electronic devices shipped or flown from other countries.
BUY LOCAL! Its the best way to reduce carbon – buy products that have been grown or made in your own country and boycott shops / products that dont do this. Consumer power can work.
Great first GGG post Asi – look forward to reading more