This video made my day. It’s small, it’s real, it’s brilliant.
It’s a great example of how media is changing from something through which to disperse information to becoming a tool for (collective) action. It’s a little long, but worth the patience.
“As citizens and as consumers, we may not be able to wield a great deal of power. But when we do things together, our power is ridiculous!”
Carrotmob Makes It Rain from carrotmob on Vimeo.
April 28th, 2008 at 4:45 pm
Totally agree, this is genius and worth a watch. I’m currently talking to the creators about an interview so look out for that on Green Girls Global!
April 28th, 2008 at 8:08 pm
This is amazing. The free-market returns. Maybe a few of us in nearby areas could group up and try a similar thing?